How to write anecdotal leads

Anecdotes can be useful for setting the stage for a speech or personal essay. An anecdote often relays a story that can be used as a theme or lesson. An anecdote often relays a story that can be used as a theme or lesson. Attention MCOM 258 students: the semester is not yet over. Dont forget to include an anecdotal lead and write your text stories in the WSJ method.

Follow these steps to write a good opening story 1. First, write three of four sentences establishing the point of your story. Example: This 1, 000 word piece will explain how the company's new marketing plan resulted in a 10 percent increase in sales.

2. Find an employee in the company who represents the trend. Browse: Home 2014 July 14 Writing basics: how to write a lead Example of an anecdotal lead Example of an anecdotal lead By An anecdote lead is one of about six standard journalism leads that can draw your reader into your story. Leads are not easy to write. They need to be wrestled to the ground. So choose your anecdote well, and you will be rewarded by the satisfaction of a job well done and increased readership to boot.

All three leads sum up the news in a straightforward, clear way in a single sentence. They also hint at the broader context in which the news occurred.

Anecdotal lead. This type of lead uses an anecdote to illustrate what the story is about. If youre writing for websites, the lead might be the only part of your story that shows up on the front page, other than the headline, so its



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